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Tag: Implicit vs. Explicit Local Queries

Infographic titled EXPLICIT & IMPLICIT LOCAL INTENT showing how Google determines local intent by branching into Explicit Local Queries like 'DALLAS PIZZA' where location is stated outright, and Implicit Local Queries like 'BEST PIZZA' inferred from device data, context, and query wording.

Local intent is the signal Google extracts from a search query to determine whether a user

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